Companies need to reach out to their customers in meaningful ways that add value to their lives and form a connection with the brand. We help companies go where their customers are; whether that’s on Twitter, Facebook or YouTube, or at local community events where connections are tangible and loyalty is earned one customer at time. We design multimedia programs with calls to action that reach customers where and when they’re ready to listen.

Content Marketing

The old rules of marketing don’t work in today’s world. Content is king. Businesses need to define what they’re really selling, segment their audiences and deliver customized content in a way that educates, informs and motivates them to learn more about what the business has to offer. White papers, E-books, E-newsletters and blogs are among the tools we use to help clients establish thought leadership and get useful information to customers and constituencies. For many companies, defining problems and offering solutions are more effective than direct product pitches. Read More

Interactive & Emerging Media

Our interactive team offers website development and design, search engine optimization and internet marketing services that engage customers, build interest and move them toward a desired action.

Search Engine Optimization

“If you build it, they will come.” This approach may have worked well in the movie classic “Field of Dreams” but when it comes to your business website, more is needed to get customers to beat a path to your door. If you want potential customers to find your product or service today, your name needs to come up on the first few pages of a Google, Yahoo or MSN search. How is that done? SEO, which stands for Search Engine Optimization. SEO is a strategy of actively associating specific pages of your website with specific words or phrases that someone would likely type into a search engine.

Our SEO services include:

• Keyword strategy
• Keyword research using Google Adwords tools & WEB CEO
• Writing 300 – 500 keyword-optimized words for each page
• Complete and unique META tags for every page we optimize
• Installation of Google Analytics for reporting and tracking